The final identity is bold, minimal, and modern. The chunky lettering of the logotype exudes confidence while maintaining a fun and approachable feel. A key detail is the custom ‘U’ in Bunkr, which features a subtle cut-out in the shape of a drip – inspired by the silky flow of an espresso pour. This small but striking element ties directly to the craft and artistry of coffee-making.

The brand’s signature colour, a bold blue, brings a fresh, modern edge. When paired with neutral off-whites and kraft paper tones, it creates a clean and refined aesthetic that feels both contemporary and timeless.

With an adaptable design system that works seamlessly across packaging, signage, and merchandise, Bunkr Coffee now has a distinctive identity that reflects its passion for premium coffee and creative expression.